If you are planning to sell products online on Amazon Brazil, you are at the right place.
Amazon has gained a lot of online presence and engagement across Latin America. As a part of this growing region, Amazon Brazil can be a great starting point for international FBA sellers.
In this guide, I will share all the information you need to know about selling on Amazon Brazil. The step-by-step guide will help you set up your Brazil account within minutes.
Let’s get started.
Why Start Selling On Amazon Brazil?
According to Statista, Brazil is one of the fastest-growing eCommerce markets after India. At a CAGR of 14.07%, Brazil generated $47.64 Billion (234.75 billion Brazilian Reals) in retail eCommerce revenue.
The number is expected to reach $82.26 billion by 2027, making Brazil a fruitful marketplace for international sellers.
Another reason to sell in Brazil is that out of 114.7 million eCommerce users, 41 million Brazilians shop from Amazon. The number of online shoppers is increasing day by day since the country is developing rapidly.
Requirements To Sell On Amazon Brazil
The main requirement of selling on Amazon Brazil is that you must have a Unified seller account on Amazon. If you are a US-based seller, you can expand your business to Amazon Brazil, just like Canada and Mexico.
Here are other requirements for selling on Amazon Brazil:
- A US-based legal address (personal or business)
- A valid US bank account (for tax purposes and payments)
- Tax information (including Brazil’s tax and regulations)
- Contact information
You don’t need to register for a new seller account or pay an additional subscription fee. In fact, you can list your products in 4 Amazon marketplaces if you have an Amazon professional account.
How To Sell On Amazon Brazil? (Step-By-Step Guide)
As mentioned above, you need to have a unified Amazon seller account in order to sell on Amazon Brazil. If the above requirements are on par, you can follow these steps to sell on Amazon for Brazilian customers:
Step 1. Amazon Brazil is included in the Latin America region (including Argentina, Mexico, etc.). Professional account holders can see “Sell Globally” from their Inventory tab. Click on it.
Step 2. Click on “Start Your Journey” and submit your merchant token. In case you don’t know about your merchant token, you can find it on Account Info under Settings.
Step 3. Now, follow the instructions and choose “amazon.com.br” under the Latin America (or South America) region. You can add 2 more regions apart from Brazil.
Step 4. Once your Brazil account is registered, log in to your account once again and check if it is showing Amazon Brazil under the Selling Partner option.
Step 5. Now, choose the Brazil merchant account and set up the registered US address.
Step 6. Finally, associate a payment deposit method for your Brazil account. You can set up different methods or choose the existing ones.
As soon as your Amazon Brazil account is set up, you can start listing your products to sell in the marketplace. If you already have separate Amazon accounts for different regions, you can merge all of them (up to 4) and manage your inventory under one dashboard.
Amazon Brazil Selling Fees
Amazon doesn’t charge any additional subscription fee for selling on Amazon Brazil. The professional Amazon account costs $39.99/month, allowing you to sell unlimited products and access in-built advanced tools.
However, other charges may occur:
- Selling Fees: Amazon’s referral fee for selling products. Typically, 15% per sale.
- FBA Fees: Depends on the product size, storage time, and services
- Shipping Cost: If you are an FBA seller, the shipping cost will be calculated by Amazon and will be added to the final price (including taxes). Otherwise, FBM sellers can check the cost on their specific cross-border carriers and shipping services websites.
- Additional Charges: Amazon Sponsored, Aged inventory
FBA and FBM are two different fulfillment methods used by Amazon sellers. For selling internationally, you need to choose carefully. Check the comparison of FBA vs FBM and choose wisely.
Conclusion: How To Sell On Amazon (2024)
The eCommerce industry in Latin America is constantly improving, especially in Brazil. Since Amazon is growing rapidly in Brazil, it would be a great idea to start selling on Amazon Brazil.
Requirements for Amazon Brazil are minimal, and the above guide will help you get started quickly. Take advantage of Amazon’s global services and sell on different marketplaces to expand your business internationally.
If you have any other questions regarding selling on Amazon, drop a comment below.
FAQs
To sell on Amazon Brazil, you need a US-based professional seller account. You will also need a US-based business address and an active bank account for receiving payments.
Brazil is seeing enormous growth in eCommerce and the economy. Also, the number of online shoppers is increasing day by day. Global sellers can take advantage of selling different marketplaces, including Amazon Brazil.
Sellers don’t need to create a separate Seller Central account to sell online products in Brazil. If they have already a professional account, they can add amazon.com.br to their existing marketplace.
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