Searching for a suitable Helium 10 alternative to take your Amazon selling business to the next level? We’ve got your back!
Helium 10 is one of the best Amazon seller suites that offer tools like product research, keyword research, competitor intelligence, and so on. However, since its recent price increase and limited access to tools in the smaller plans, sellers are now looking for other suitable solutions.
Our team did extensive research, which involved testing out multiple tools to help you bring this refined list of 12 best Helium 10 alternatives. We have explained all the tools and mentioned their key features, pros & cons, and pricing.
Before we get into the explaining, let’s take a look at a quick comparison of all tools.
Note: If you’re looking for Helium 10 alternatives because of the pricing structure, we suggest checking our working Helium 10 coupon to save extra bucks on Helium 10.
Top 12 Helium 10 Alternatives: In A Nutshell (2025)
Here we’re going to do a quick review of these Helium 10 alternatives so that you can have detailed insights into them.
| S.No. | Helium 10 Alternative | Price | Best Feature |
| 1. | Jungle Scout | $49/month | Product and keyword research |
| 2. | Viral Launch | $69/month | Best for small and medium-sized businesses |
| 3. | AMZ Scout | $29/month | Best for beginners with low budget |
| 4. | SixLeaf | $47/month | Growing businesses |
| 5. | Sellics | $250/month | Advertising manager |
| 6. | Teikametrics | $59/month | AI-based planning and forecasting tool |
| 7. | Zoof | $59/month | Accurate insights to help you make informed decisions |
| 8. | ZonGuru | $49/month | Best for finding the right products |
| 9. | DataHawk | Custom | Actionable business insights & Recommendations |
| 10. | Sellerapp | $49/month | AI-based Automation |
| 11. | SellerLabs | $49/month | AI-Powered Advertising Suggestions |
| 12. | Semrush | $139.95/month | Finding Relevant Keywords For Listing |
Here is a detailed overview of all the alternatives to Helium 10.
1. Jungle Scout — The #1 Alternative to Helium 10
Bonus: We have already done a detailed comparison of Jungle Scout vs Helium 10 here.
As per our experience with Jungle Scout, we’ll say it’s the best alternative to Helium 10. The thing is, Jungle Scout comes with a set of tools that help start, scale, and grow as an Amazon seller.
Compared to Helium 10, Jungle Scout comes with an all-in-one tool for Amazon Sellers. No matter where you’re in your seller journey, Jungle Scout has a one-stop solution for you.
Jungle Scout helps you from product research to product launch, and they have different tools available. The interface of Jungle Scout is pretty simple; you can follow the given module to get started. With Jungle Scout, you can start with Product Database >>Product Tracker >> Supplier Database >> Keyword Scout >> Sales Analytics >> Inventory Manager.
Overall, Jungle Scout is a robust alternative to Jungle Scout; it has all the tools that you will need to grow and scale as an Amazon seller.
Key Features
- Product database for opportunity identification
- Chrome extension for product data
- Keyword research and tracking
- Listing builder optimization
- Basic competitor insights
- Limited sales estimates
Pros
- Provides real-time data on products available in the marketplace
- Get screenshots of your daily sales
- Learn from Amazon seller experts through video tutorials
Cons
- There is no free trial available
- Sometimes it can be difficult to find the information you’re looking for because of the cluttered interface
Price: The pricing plans of Jungle Scout are flexible. The Basic Plan of Jungle Scout costs $49/month. You can also check our Jungle Scout coupon offer to save up to 81% on your purchase.
User Testimonial:
“Jungle Scout is irreplacable when researching and trying to understand the market for your product. The sales and tracking tools and educational resources make my work world easier, and my selections educated.”
Ronny C.
2. Viral Launch
Related Read: We have already done a detailed comparison of Helium 10 vs Viral Launch here.
Viral Launch is a well-known Amazon seller tool with robust tools and features. Needless to say, Viral Launch is another reliable alternative to Viral Launch. Even the founder of the tool is a former six-figure Amazon seller, and they market it as a “complete suite of tools for Amazon sellers.”
When we compared Viral Launch to Helium 10, we found that Viral Launch comes with robust features. Such as, they have the most advanced competitor intelligence tool. What’s more, Viral Launch will help you with — competitor analysis, product research, listing management, and powerful analytics. Helium 10 has one of the best keyword research modules available out there.
Also, the product research tool of Viral Launch has the edge over the Helium 10 product research. Coming to data accuracy and metrics, Viral Launch has a better edge over Helium 10. What’s more, the interface of Viral Launch is simple, so anyone with little knowledge can get started with it.
Key Features
- Product discovery and tracking
- Keyword research and listings builder
- Basic analytics and tracking
- Visual workflow creation
- Inventory and supply chain management
- Forecasting and estimates
Pros
- Millions of Amazon products to help you analyze the gap and demand in the market
- Use the A/B testing feature in listings to see what works best for you
- Get access to Competitor’s products and its performance metrics
Cons
- Expensive compared to Helium 10
- Very limited features available in the smaller plans
Price: The Essential plan of this tool starts at $69/mo, which comes with all essential and advanced features. You can make use of the working Viral Launch coupon to save a few extra bucks.
User Testimonial:
“With so many tools and software in the FBA space, Viral Launch is by far my favorite. It is my go-to tool for everything from product research to keyword optimization. I love how easy and intuitive everything is, and it truly drives results for my Amazon FBA business.”
Tom Wang
3. AMZ Scout
No doubt, AMZ Scout is one of the finest Amazon seller tools with a flexible pricing structure. When comparing Helium 10 with AMZ Scout, we haven’t found that much difference. However, the AMZ Scout product research module is more robust than Helium 10.
AMZ Scout mainly comes with a complete set of tools that help you start selling on Amazon. It also helps you locate and find suppliers of the products from finding profitable products to sell. Once you find the supplier, you can conduct keyword research and launch the product listing.
Like Helium 10, AMZ Scout also offers a reliable Chrome Extension. Using the AMZ Scout Chrome extension, you can research with flexibility. In addition to this, AMZ Scout also provides in-depth resources you can use if you’re a beginner seller on Amazon.
Key Features
- Database for product research
- Customizable product tracking
- Estimates for fees, sales, profits
- Keyword tracking and listings builder
- Competitor price tracking
- Review analysis
Pros
- Find popular products and their keywords & suppliers
- Use the quick view feature to compare the products with crucial data
- Gather keywords from your competitors and improve your listings
Cons
- The pricing of AMZ Scout is confusing
- Compared to Helium 10, it doesn’t offer as many features for the same pricing
Price: The Amazon seller bundle of this tool costs $49/month with all the essential features of AMZ Scout.
User Testimonial:
“A must have for anybody who is looking for a robust product for a fair price. If you want to get the most out of the software, I would highly recommend going through all of the training videos on how to use the software so that you can maximize your return on investment. AMZ Scout as a tool to make money, it’s straight FIRE!!!!!!!”
Patrick OGuinn Jr
4. Sixleaf – Formerly ASINpector
Sixleaf is another reliable alternative to Helium 10. In fact, it’s the complete alternative to Helium 10. The best part about Sixleaf it comes with all the essential and advanced tools you need to scale your sales on Amazon business.
What’s more, Sixleaf helps you with various aspects such as — finding products, doing keyword research, product launch, URL creator, inventory protection, and more. It also comes with some advanced features such as — ASIN metrics, automated validation of the order, profit forecast, etc.
Like Helium 10, SixLeaf also comes with a robust Chrome extension that helps you research on the go.
Key Features
- Product database for opportunity finding
- Inventory management capabilities
- Listing builder and page analysis
- Estimated vs. actual sales tracking
- Keyword tracking and management
- Competitor price tracking
Pros
- Automate review requests and never miss any review
- Get actionable insights on products with the help of the Phoenix tool
- Use Zonblast Next tool to rank your products in a super competitive space
Cons
- Limited access to the tools in the lower plans
- Doesn’t offer as many tools as other alternatives in the list for the same pricing point
Price: The Acron plan of Sixleaf costs around $47/month. You can check plans on the official site of Sixleaf.
User Testimonial:
“I have launched almost 100 products and with every single one I’ve gotten to page one. SixLeaf is next level status for my needs.”
Bradley Sutton
5. Sellics (Perpetua)
Sellics, currently known as Perpetua, is an all-in-one analytics and optimization tool for Amazon sellers. Compared to Helium 10, it is more beginner-centric and user-friendly. Like other tools, it can also help sellers build a successful eCommerce business from scratch. It also provides sellers with advanced tool access that improves their online presence and helps them stay ahead of the competition.
Since Sellics mainly focuses on providing advertising solutions to Amazon sellers, you can up your PPC game with its exceptional automation features. Its competitor analysis tool lets you sneak into your competitors’ advertised listings and help you fetch juicy keywords for bidding. This feature allows you to analyze your total advertising cost of sales (TACoS) and gives you full control over advertisement expenditure.
Apart from that, it also provides access to the Customer Review Management and Negative Review Alerts tools which Helium 10 lacks. If you are targeting the Buy Box, it can give you an edge over your competitors. However, new pricing can be a little overwhelming for new sellers.
Key Features
- Amazon advertising management
- Keyword, rank, and sales tracking
- Campaign management automation
- Bid optimization recommendations
- Competitor ad intelligence
- Campaign performance trend view
Pros
- Create, launch, and optimize your sponsored Amazon ads
- Set your target ACOS and daily budget to manage your PPC campaigns
- Enterprise-level reports to help you analyze the impact of your ad campaigns
Cons
- The starting price is $250/month which is too much for beginners
- Only focuses on advertising and doesn’t have any other tools that Helium 10 or Jungle Scout offers
Price: The Starter plan of Perpetua starts at $250/month, and other plans are tailored according to business sizes. All plans include every eCommerce feature you need to run and grow an Amazon store.
User Testimonial:
“Perpetua’s customizable, smart recommendations and contextual, conversion-based bidding algorithms are designed to maximize the efficiency of your ad spend, ensure your campaigns never go dark and drive profitable market share growth.”
Megan Loveland
6. Teikametrics
Teikametrics is an AI-powered Amazon seller tool that offers one-stop solutions to sellers so they can manage various aspects of selling on Amazon. The platform provides an extensive database containing ASINs and profitable keywords that helps seller optimize their listing to increase their product’s ranking on the search results page. Sellers can also use these data points and the powerful tools of Teikametrics to set up effective PPC campaigns to promote their products.
Most of the Teikametrics tools run on AI and top-notch machine-learning techniques, which allow users to manage various aspects with human-like automation. Tools like sales management and keyword automation eliminate sellers from executing time-consuming operations. In terms of trend finder, profit estimation, and listing creation, many sellers prefer Teikametrics over Helium 10 since it offers better automation tools. You will also find crucial features like SEO management with Teikametrics that Helium 10 lacks.
In addition, the platform helps sellers manage their ad spending by giving them access to tools like budget planning and forecasting. Its Profit Dashboard allows you to track revenue, costs, and profits in real-time.
Key Features
- Automated Amazon ad management
- Real-time bid optimization
- Campaign creation workflows
- Keyword monitoring and rate guidance
- Visual campaign performance dashboards
- Spend caps and budgeting
Pros
- Analyze your data hourly and optimize your performance with Flywheel 2.0
- Use the Flywheel AI to optimize every dollar you spend on advertising
- Increase your sales and reduce your ad spend
Cons
- Might be expensive for small business owners
- The pricing structure of Teikametrics depends on your ad spend, and it doesn’t have precise pricing
Price: The premium plan of Teikametrics starts at $59/month. First-time users can get a 30-day free trial to check all its features.
User Testimonial:
“We worked with Teikametrics’ analyst team to quickly diagnose what was holding us back, and adapt our larger Amazon advertising practices to match this goal. The results, in terms of dramatically improved ROAS and total sales growth, speak for themselves.”
Logan Grimet
7. Zoof
Zoof is another ultimate Amazon software that is a perfect alternative to Helium 10. It offers fast and easy-to-use that will help you improve your Amazon performance. It has around 17 tools that help you identify profitable opportunities, find keywords for your products, optimize your product listings, and so much more. Zoof collects all the data directly from Amazon so you can make informed decisions that are best for your business.
This platform gives you everything that is essential for your Amazon business’ growth. It has a huge keyword database and advanced filters that allow you to find the best product for you to sell on Amazon store. The listing editor tool helps you optimize your product listing with the best keywords so you can attract more traffic to your store and increase sales.
The profit dashboard tool allows you to analyze the performance of your business and gives you accurate insights. You can easily track your revenue, fees, costs, profit, inventory, and more. This will help you make actionable decisions.
Key Features
- Find profitable opportunities on Amazon
- Discover your product’s keywords
- Optimize your listing with the best keywords
- Find your competitor’s profitable keywords
- Track the rankings of your keywords
- Capitalize on misspelled opportunities
Pros
- Use the power of over 17 tools to improve your Amazon performance
- Collect data on products directly from Amazon with the help of Zoof
- Outperform your competitors with your highly optimized listings
Cons
- The pricing of Zoof is a bit expensive compared to Helium 10
- Zoof only supports the Amazon US marketplace as of now.
Pricing: Zoof comes with three pricing options. The essentials plan costs $59/month or $399/year, the platinum plan costs $97/month or $804/year, and the ultimate plan costs $197/month or $1884/year.
“I exclusively use Zoof to check our Amazon sales performance daily, monitor keyword rankings, and measure our true profitability on Amazon.”
Matt Clark
8. ZonGuru
ZonGuru is a popular tool that offers many of the same features as Helium 10 but at a lower price point, making it one of the top Helium 10 alternatives on the market. The platform provides sellers with a comprehensive suite of tools to help optimize, manage, and grow their Amazon businesses.
Some of the core features include product research, listing optimization, keyword tracking and alerts, sales reports, and more. One of the major benefits of ZonGuru compared to Helium 10 is the pricing. While Helium 10 can be quite expensive for advanced features, ZonGuru offers all of its key functionality for a fraction of the cost, starting at just $49 per month.
This makes it an affordable option for sellers of all sizes, from those just starting out to more established brands. The interface is also very easy to use and navigate, so sellers can quickly access the tools and data they need.
Key Features
- Product research tool for keyword and competitor analysis
- Listing optimization recommendations
- Automated keyword tracking and alerts
- Sales reports and analytics
- Review monitoring and response tools
- Amazon Advertising and PPC campaign management
Pros
- Comprehensive suite of tools for research, optimization, and management
- Automated keyword tracking and alerts
- Sales reports and analytics
Cons
- Fewer features than more expensive competitors
- Some advanced features require higher pricing plans
Pricing: ZonGuru offers two pricing options. The Researcher plan costs $49/month or $29/month, billed yearly, and the Seller plan costs $79/month or $49/month, billed yearly.
User Testimonial:
“I have been selling on Amazon for a few years now and ZonGuru has been with me from the get go. Growing with me and helping me scale. ZonGuru software is like giving you the keys to a Ferrari. The data and automation has helped me scale fast!”
Andrew Coates
9. DataHawk
DataHawk is another strong competitor to Helium 10, offering sellers a robust set of Amazon listing and market research tools. What sets DataHawk apart is its advanced analytics and data visualization capabilities.
Sellers can access a wealth of product, keyword, and competitor insights through its intuitive dashboard. Data is presented in easy-to-understand graphs and charts, so trends are simple to identify.
DataHawk aims to provide sellers with the most accurate and up-to-date market data available. It crawls listings multiple times daily to track ranking changes, reviews, prices, and more. This real-time data helps sellers make informed decisions about opportunities for new listings or areas where existing listings need improvement.
Key Features
- Advanced data visualization dashboard
- Real-time listing monitoring and alerts
- In-depth keyword research tool
- Competitor tracking and analysis
- Amazon sales estimator
- Ranking and review tracking
Pros
- Advanced keyword research capabilities
- Integrations with other Amazon tools
- Support and online knowledge base
Cons
- Complex dashboard takes time to learn
- Data aggregation can be slow for large datasets
Pricing: There’s no fixed pricing of DataHawk, you need to schedule a call with their sales team, and they will create a custom plan for you based on your requirements.
User Testimonial:
“A platform designed for professionals to manage their Amazon business.”
Olin Gracyzyk
10. Sellerapp
Sellerapp is another great alternative to Helium 10 because it offers many features that are similar to Helium 10, along with PPC features that Helium 10 doesn’t have. With Sellerapp, Amazon sellers can easily find the best products that match their niche and the marketplace they are selling in.
Just like Helium 10, Sellerapp comes with a keyword research tool, but it comes with additional metrics that can help you optimize your PPC campaigns. It comes with a free plan that gives you features like Market Intelligence, Advertising and Automation, and business monitoring.
With their 7-day free trial, you can get access to all its premium features and start selling on Amazon in no time.
Key Features
- Research, track, and optimize products on Amazon
- Uncover strategies of your competitors
- Optimize your PPC performance with AI
- Discover relevant keywords for your product listing
- Drive conversions with optimized Amazon listings
- Get accurate sales data from the Amazon Profit Dashboard
Pros
- Find and analyze product opportunities directly on Amazon with Sellerapp Chrome Extension
- Identify the indexing status of your products with Index Checker
- AI-based automation program
Cons
- AI-based automation ad services cost over $250 per month
- Has a learning curve
Pricing: Sellerapp comes with a free plan that gives you access to basic features. The Pro Lite plan costs $49/month, and the Professional plan costs $99/month. It also offers a 7-day free trial on their premium plans.
User Testimonial:
“We did the right thing by including Amazon sponsored ads in our marketing efforts. Our total sales grew by 95% in a year. SellerApp’s platform and data capabilities have been a game-changer for a brand like ours.”
Caroline (CEO – Teeccino)
11. SellerLabs
SellerLabs is another comprehensive suite of tools that is specially designed for Amazon sellers who are looking to optimize their sales and manage their businesses more efficiently. It is a perfect Helium 10 alternative for those Amazon sellers who are selling their products through multiple channels.
SellerLabs offers this feature in its lowest plan, whereas Helium 10 only offers it on its Diamond plan. Like Helium 10, SellerLabs also offers tools for keyword research, product research, PPC advertising for Amazon, and more.
It also comes with a 30-day free trial that allows you to try all the features of SellerLabs Pro without any hassle. SellerLabs also sends you real-time notifications of your business so you can be up-to-date with your inventory levels and orders.
Key Features
- Get customizable, comprehensive, and downloadable reports
- Monitor your ad spend, traffic, and conversions from a single dashboard
- Get instant notification of your business if anything needs your attention
- Implement AI suggestions on all your PPC campaigns
- Discover profitable keywords for better product opportunities
- Keep an eye on your inventory so never run out of stock
Pros
- The platform is known for its clean and intuitive interface, accessible for both beginners and experienced sellers
- SellerLabs offers a lot of educational resources to help sellers stay informed and improve their strategies
- The pricing of SellerLabs Pro depends on the yearly 3P sales of Amazon sellers
Cons
- SellerLabs can be expensive for those sellers who are earning above the $1M threshold
- You need extensive knowledge of all the tools to use them properly
- It doesn’t integrate with other marketplaces like Walmart compared to Helium 10
Pricing: The pricing of SellerLabs depends on the annual third-party sales on Amazon, starting from $49/month or $39/month, billed yearly for upto $50K yearly sales on Amazon. This pricing can go upto $299/month or $239/month, billed yearly.
User Testimonial:
“The Seller Labs PRO Communication Center has helped me grow my reviews from single digits to over 8,000 reviews.”
Julie B.
12. Semrush
Semrush is a powerful alternative to Helium 10 that specializes in SEO and keyword tracking. It helps Amazon sellers discover high-volume keywords, track keyword rankings, and optimize their listings for better visibility.
With features like competitor analysis and PPC (pay-per-click) management, Semrush allows users to stay ahead of the competition.
While it’s not Amazon-specific like some other tools, its broad marketing toolkit is useful for sellers aiming to improve their online presence and drive traffic. It’s ideal for those who want an all-in-one marketing solution.
Key Features
- Discover high-volume and relevant keywords for Amazon listings.
- Analyze competitors’ strategies to improve your product visibility.
- Manage and optimize Amazon PPC campaigns for better ad performance.
- Track keyword rankings and monitor changes over time.
- Improve product listings to rank higher in search results.
- Access a broad range of SEO tools to boost traffic and visibility.
Pros
- All-in-one marketing platform with extensive features.
- Useful for both Amazon and general online marketing.
- Great for competitor analysis and PPC management.
Cons
- Not Amazon-specific, so some tools may be less relevant.
- Can be overwhelming for beginners due to its many features.
Pricing: Semrush pricing starts from $139.95/month and goes upto $499.95/month.
Conclusion: Jungle Scout Is The Only Helium 10 Alternative You Will Need
So this is the complete list of the best alternatives to Helium 10. You can choose any tools listed above — based on your needs and requirements.
The #1 alternative to Helium 10 is undoubtedly — Jungle Scout. The best part is that Jungle Scout comes with an easy interface that allows you to navigate through all the tools easily. Also, it offers more tools compared to Helium 10.
Now over to you, which tool will you choose from the above list? Feel free to share your thoughts in the comments section below.
Frequently Asked Questions
After testing all the top players in the e-commerce market and writing comparison articles for each, I think Jungle Scout is the best Helium 10 alternative.
Helium 10’s plans start from $39 and range to $279. You can save big on these plans with our Helium 10 Coupon Code.
- Helium 10 Magnet Tool – Features & Usage Guide - April 24, 2025
- When Does Amazon Stop Delivering (2025 Timings) - April 22, 2025
- 11 Best Amazon Keyword Research Tools (2025 Picks) - April 18, 2025